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NEW SINGLE 'Nach Ke (Bhangra Bounce)'
FROM THE ALBUM
Bollywood bassline and London rhymes fused together with energetic beats and a hip hop soul - it’s a sound that’s uniquely British and uniquely D-boy.The Journey
D-boy first began his career in music at a young age playing the drums for his school band. By the time he was a teenager, he was creating music on an Atari computer in his loft before journeying North to study the musical craft at the John Marley Centre. His first foray into his professional career was developing a new singer called Sharifa Shi, which he left a ‘suited’ job to pursue, and then producing the now renowned female MC Estelle. Along with Shabz (Music Kidz/So Solid) and Sef (The Reelists) they got their first development, Bruce Boniface, signed to Sony. Bruce has since moved to LA where he recently penned ‘Lie About Us’ for Avant featuring Nicole Scherzinger and Estelle is now signed to John Legend’s new label imprint.The Awards
D-boy’s songwriting unit, Synergetic, with Sharifa Shi and Chris ‘Marz’ Marsac won ‘Overall Best Song’ in 2005 with ‘Reap what you Sow’ for the British Academy of Songwriters and Composers (in connection with Music Week). In 2006, they were awarded second place with their song ‘Heartbreaker’, in conjunction with Apple.com and the Songwriters Academy.The Playback
In 2005, D-boy teamed up with UK MC Baby Blue and produced ‘Come Closer (Dheere Dheere)’, a Hindi sampled track with a mid tempo, hip hop feel which became a massive underground Asian hip hop smash. The track landed the deal with VIP Urban and PLAYBACK PROJECT was born. The concept is simple - there’s just one playback mic (like those used in Bollywood cinema to record vocals) but many voices to take to the spotlight. The first single from the album is ‘Nach Ke (Bhangra Bounce)’ which combines Swiss’s eloquent rap style alongside a fierce and angelic Hindi vocal and a superstar-spit from V dubl E. It’s a mix made in PLAYBACK heaven. And the icing on the cake? A soon to be legendary video shot in Hollywood, complete with palm trees, an afro wig, 70’s dance moves and leopard skin furry dice! It perfectly captures the energy and the heat that comes with the bhangra infused hip hop single. The rest of the highly anticipated PLAYBACK album features a wealth of talent pulled together by D-boy including Punjabi Maestro Des-E (formally of the Mentor Kolectiv), R&B crooner Sef, Ranjit Mani from India, Swiss, Sharifa Shi, A G Dolla, plus many more show stoppers.
The single ‘Nach Ke (Bhangra Bounce)’ will be released December 10th 2007 on Desi Hits / iTunes and VIP Records, and will be followed by the album ‘Playback’ in early 2007 on VIP Records.